RSS is an abbreviation that has evolved in the following, depending on their versions:
? RDF Site Summary (also known as RSS 0.9, the first version of RSS)
? Rich Site Summary (also known as RSS 0.91, a prototype)
? Really Simple Syndication (also known as RSS 2.0)
Today, RSS stands for Really Simple Syndication "and the following 7 existing formats or versions, includes:
? 0.90
? 0.91
? 0.92
? 0.93
? 0.94
? 1.0
? 2.0
RSS tools refer to a group of file formats, the shares are designed for headlines and other web content (this may be a summary or simple), only 1 to 2 lines of the article, with links to full versions of the content (the full article or by mail), and even file attachments such as multimedia files. All these data will be delivered in the form of an XML file (XML stands for eXtensible Markup Language), which together with the following names:
? RSS feed
? Webfeed
RSS-? Stream
? RSS channel
They are usually on Web pages as an orange rectangle that usually has the letters shown in XML or RSS in it.
RSS feeds can be used to deliver any kind of information. Some of these 'feeds' belong to:
? Blogs feed - each blog entry summarized as a feed item. This makes blog posts easier to scan, so that "interested visitors to zoom to their objects.
? Article feed - this alerts readers when new articles and web content available.
To obtain ? Forum feed - this allows users to posts in the forum and the latest discussion topics.
? feeding schedule - this allows users (eg schools, clubs and other organizations) to broadcast events and announce schedule changes or agendas for the meetings.
? discounts or promotional offers feed - this is used to enable users (such as retail and supply-line shops) to "latest special offers and discount packages.
? Ego or News Monitoring - this enables users to get filtered 'headlines or news about a certain phrase or keyword based.
? industries feed - used by technical professionals to support the market, or to communicate with current (and prospective) customers and clients within their respective industries.
RSS feeds allow people to track numerous blogs and news sources simultaneously. To produce an RSS feed, you only need the contents or articles that you publish and validate a RSS text file. Once your text file is registered at various aggregators (or 'news readers'), any external site then capture and display your RSS feeds can be automatically updated when you update your RSS file.
Web Tools for Web sites, change or add the content at regular intervals appropriate. They are particularly suitable for 'use content syndication' or activities that are regularly and / or publications, such as the following are:
? news sites - as the major news agencies like Reuters, CNN used, and the BBC.
? Marketing
? error reports
? personal weblogs
There are many benefits to using RSS feeds. Apart from a large additional communication method that simplifies the communication needs of various sectors, tools and RSS feeds can also enormous benefits in your business, especially in the field of Internet marketing have.
Feeds tools and Internet users with a free (or cheap) and easy advertising or online marketing opportunities for their businesses. Below are some of the RSS features that help make your Internet marketing strategies can be effective.
1. Ease of distribution channels for digital content. With RSS, your business can be captured and displayed virtually any external site, allowing you to distribute a simple way "and they win.
2. Ease in regular content updates. Can with RSS, Web content about your business now automatically on a daily (and even updated hourly) basis. Internet users able to experience 'real time' updates as information in your own file (eg new products and other business-related releases) is changed and at the same time that the RSS feeds to people subscription.
3. Tailor-made content services. With RSS, visitors have personalized content services can, so they have total control over the river and the type of information they receive. Depending on their interests and needs, visitors can log on and only the content that they seek (), such as real estate or job postings.
4. Increase (and targeted) traffic. With RSS, traffic will be directed to your site as a reader of your content summary (or be forced to 1 to 2 lines of the article), they are interesting "find", click on a link back to your site.
These are just some of the many things you can do with RSS. The possibilities are endless, and they are all in, you will improve with an effective Internet marketing strategy for your business.
